Privacy policy

1. Objectives and responsibility
2. Basic information on data processing and legal basis
3. Security measures
4. Disclosure of data to third parties and third-party providers
5. Contact, training, support and forums
6. Comments
7. Collection of access data
8. Cookie Policy
9. Google Analytics
10. Google Re/Marketing Services
11. Microsoft Advertising
12. Facebook marketing services (including Facebook Pixel and Custom Audiences)
13. Social media buttons and links
14. Social media
15. Newsletter and contact
16. LinkedIn Insight Tag and conversion tracking
17. Integration of third-party services and content
18. Data protection information for applicants
19. Rights of the users
20. Deletion of data
21. Right of objection
22. Changes to the privacy policy

1. Objectives and Responsibility

This data protection declaration clarifies the type, scope and purpose of the processing of personal data when using the websites, functions and content of BAMAC Group GmbH, insofar as the provider named under 3. processes data in this respect as the data controller under data protection law. The privacy policy applies regardless of the domains, systems, platforms and devices used (e.g. desktop or mobile) on which the online offer is executed.

The provider of the online offer and responsible under data protection law is BAMAC Group GmbH, Petersgarten 18 A, 53773 Hennef, Germany, CEO: Dipl.-Math. Jürgen Walter Bach, contact form: www.bamacgroup.de/kontakt (hereinafter referred to as “we” or “us”). You can contact the data protection officer at the following e-mail address: datenschutz@bamacgroup.com.
For further information about us and how to contact us, please refer to our legal notice: https://www.bamacgroup.de/en/imprint.

2. Basic information on data processing and legal basis

The personal data of users processed in the context of this online offer includes inventory data (e.g. names and customer data), contract data (e.g. services used, names of processors, payment information), usage data (e.g. the websites visited on our online offer) and content data (e.g. entries in contact and booking forms). Customers / users are informed in detail about the types of data processed within the scope of this privacy policy.

The term “user” includes all categories of data subjects affected by data processing. They include our business partners, customers, interested parties and other visitors to our online offering. The terms used, such as “user”, are to be understood as gender-neutral.

We only process users’ personal data in compliance with the relevant data protection regulations. This means that user data will only be processed if we have legal permission to do so. This means, in particular, if the data processing is necessary for the provision of our contractual services (e.g. processing of orders) and online services, or is required by law, if the user has given their consent, as well as on the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation and security of our online offer within the meaning of Art. 6 para. 1 lit. f. GDPR, in particular in the case of reach measurement, creation of profiles for advertising and security purposes). GDPR, in particular when measuring reach, creating profiles for advertising and marketing purposes and collecting access data and using the services of third-party providers.

With regard to the processing of personal data on the basis of the General Data Protection Regulation (GDPR), we would like to point out that the legal basis for consent is Art. 6 para. 1 lit. a and Art. 7 GDPR, the legal basis for the processing for the fulfillment of our services and implementation of contractual measures Art. 6 para. 1 lit. b GDPR, the legal basis for processing to fulfill our legal obligations Art. 6 para. 1 lit. c GDPR, and the legal basis for processing to protect our legitimate interests is Art. 6 para. 1 lit. f GDPR.

3. Security measures

We take state of the art organizational, contractual and technical security measures to ensure that the provisions of data protection laws are complied with and to protect the data processed by us against accidental or intentional manipulation, loss, destruction or access by unauthorized persons.

The security measures include in particular the encrypted transmission of data between your browser and our server. With regard to the processing of data on behalf of the client, we refer to the technical and organizational measures provided to the client in accordance with Art. 6 para. 1 lit. f GDPR. Art. 32 GDPR.

4. Transfer of data to third parties and third-party providers

Data will only be passed on to third parties within the framework of legal requirements. We only pass on user data to third parties if this is necessary, for example, for billing purposes or for other purposes if these are necessary to fulfill our contractual obligations to users.

If we use subcontractors to provide our services, we take appropriate legal precautions and appropriate technical and organizational measures to ensure the protection of personal data in accordance with the relevant legal regulations.

If content, tools or other means from other providers (hereinafter jointly referred to as “third-party providers”) are used within the scope of this privacy policy and their registered office is located in a third country, it can be assumed that data will be transferred to the countries in which the third-party providers are based. Third countries are countries in which the GDPR is not directly applicable law, i.e. generally countries outside the EU or the European Economic Area. The transfer of data to third countries takes place either if there is an adequate level of data protection, user consent or other legal permission.

5. Contact, training, support and forums

When contacting us (via contact form or e-mail), the user’s details are processed in accordance with the inquiry, in particular for processing contact inquiries, booking training offers, activating test access and answering support inquiries and their processing in accordance with Art. 6 para. 1 lit. a GDPR. 1 p. 1 lit. b. GDPR, insofar as the request is aimed at the conclusion of a contract. Furthermore, it is our legitimate interest within the meaning of Art. 6 para. 1 p. 1 lit. f GDPR to respond to requests.

User data may be stored in our customer relationship management system (“CRM system”) or comparable inquiry organization and booking systems.

We use data on the basis of our legitimate interests in accordance with Art. 6 para. 1 lit. f. DSGVO (i.e. interest in the optimization and economic operation of our online offer as well as efficient and fast processing of service requests), a CRM system implemented with the provider Microsoft Corporation through the application Office 365 (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA, Privacy Policy: https://privacy.microsoft.com/en-us/privacystatement). User data is only used in accordance with our instructions and in compliance with the EU data protection level on the basis of the standard contractual clauses.

BAMAC Group GmbH reserves the right to contact you by e-mail to offer you further services from BAMAC Group GmbH as soon as a business relationship with you has been established. Contact is made by BAMAC Group Consultants, responsible Customer Success Managers or their representatives. Unless you have already objected to the processing, we will send you information via e-mail that is relevant to the business relationship and information about other interesting offers from our portfolio. You can inform us at any time that you no longer wish to receive information by using the unsubscribe link in the respective e-mail. If the sending of electronic information is not necessary for the performance of a contract (e.g. e-mail in an informational form) and the legal basis of Art. 6 para. 1 p. 1 lit. b) GDPR is relevant, the processing is based on the legal basis acc. Art. 6 para. 1 p. 1 lit. f) GDPR. Our legitimate interests in the aforementioned processing lie in increasing and optimizing our services, sending direct advertising and ensuring customer satisfaction. We delete your data when you terminate your contract of use, but no later than three years after termination of the contract.

6. Comments

When users write comments, the data displayed in the comment form is saved. With regard to the access data (IP address, user agent string), please read point 7.

7. Collection of access data

We collect data on the basis of our legitimate interests within the meaning of Art. 6 para. 1 lit. f. DSGVO about every access to the server on which this service is located (so-called server log files). It is in our legitimate interest to ensure the stability and security of our website. The access data includes the name of the website accessed, file, date and time of access, amount of data transferred, notification of successful access, browser type and version, the user’s operating system, referrer URL (the previously visited page), IP address and the requesting provider.

Log file information is stored for a maximum of seven days for security reasons (e.g. to investigate misuse or fraud) and then deleted. Data whose further retention is required for evidentiary purposes is excluded from deletion until the respective incident has been finally clarified.

8. Cookie policy

What are cookies?

 

How do we use cookies?

 

Types of cookies used

 

Manage cookie settings

Cookie Einstellungen

9. Google analytics

We use Google Analytics, a web analysis service of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Dublin, Ireland, (“Google”) to analyze and optimize the economic operation of our online offer. Google uses cookies. The information generated by the cookie about the use of the online offer by the user is usually transmitted to a Google server in the USA and stored there.

The legal basis for processing is Art. 6 para. 1 p. 1 lit. a GDPR. Processing takes place on the basis of consent. Data subjects can revoke their consent at any time, e.g. by contacting us using the contact details provided in our privacy policy. The revocation does not affect the legality of the processing until the revocation.

Google guarantees compliance with the EU level of data protection on the basis of the standard contractual clauses

Google will use this information on our behalf to evaluate the use of our online offer by users, to compile reports on the activities within this online offer and to provide us with further services associated with the use of this online offer and the use of the Internet. Pseudonymous user profiles can be created from the processed data.

We use Google Analytics to display the ads placed by Google and its partners within advertising services only to those users who have also shown an interest in our online offering or who have certain characteristics (e.g. interests in certain topics or products determined on the basis of the websites visited) that we transmit to Google (so-called “remarketing” or “Google Analytics audiences”). With the help of remarketing audiences, we also want to ensure that our ads correspond to the potential interest of users and are not annoying.

We only use Google Analytics with activated IP anonymization. This means that the IP address of the user is shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there.

The IP address transmitted by the user’s browser will not be merged with other Google data. Users can prevent the storage of cookies by setting their browser software accordingly; users can also prevent the collection of data generated by the cookie and related to their use of the online offer to Google and the processing of this data by Google by downloading and installing the browser plug-in available at the following link: http://tools.google.com/dlpage/gaoptout?hl=en.

When customers of BAMAC Group GmbH log into our software, we set a cookie that enables us to create segments in Google Analytics and thus analyze non-customers and customers separately. We also set a cookie for employees who access our pages from the office in order to filter out in-house traffic.

You can find further information on data use by Google, setting and objection options on the Google websites: https://policies.google.com/technologies/partner-sites?hl=en (“Data use by Google when you use our partners’ websites or apps”), http://www.google.com/policies/technologies/ads (“Data use for advertising purposes”), http://www.google.com/settings/ads (“Manage information that Google uses to show you advertising”).

10. Google re/marketing services

On the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 para. 1 lit. f. GDPR), we use the marketing and remarketing services (in short “Google Marketing Services”) of Google Ireland Limited. GDPR) the marketing and remarketing services (“Google Marketing Services” for short) of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (“Google”).

Google guarantees compliance with the EU level of data protection on the basis of the standard contractual clauses.

Google marketing services allow us to display advertisements for and on our website in a more targeted manner in order to present users only with advertisements that potentially match their interests. If, for example, a user is shown ads for products that they were interested in on other websites, this is referred to as “remarketing”. For these purposes, when our and other websites on which Google marketing services are active are called up, a code from Google is executed directly by Google and so-called (re)marketing tags (invisible graphics or code, also known as “web beacons”) are integrated into the website. With their help, an individual cookie, i.e. a small file, is stored on the user’s device (comparable technologies can also be used instead of cookies). The cookies can be set by various domains, including google.com, doubleclick.net, invitemedia.com, admeld.com, googlesyndication.com or googleadservices.com. This file records which websites the user has visited, what content they are interested in and which offers they have clicked on, as well as technical information on the browser and operating system, referring websites, time of visit and other information on the use of the online offer. The IP address of users is also recorded, whereby we inform Google Analytics that the IP address is shortened within member states of the European Union or in other contracting states of the Agreement on the European Economic Area and only in exceptional cases is it transmitted in full to a Google server in the USA and shortened there. The IP address is not merged with the user’s data within other Google offers. Google may also combine the above-mentioned information with information from other sources. If the user subsequently visits other websites, he can be shown ads tailored to his interests.

User data is processed pseudonymously as part of Google marketing services. This means that Google does not store and process the user’s name or email address, for example, but processes the relevant data in relation to cookies within pseudonymous user profiles. This means that, from Google’s point of view, the ads are not managed and displayed for a specifically identified person, but for the cookie owner, regardless of who this cookie owner is. This does not apply if a user has expressly permitted Google to process the data without this pseudonymization. The information collected by Google marketing services about users is transmitted to Google and stored on Google’s servers in the USA.

The Google marketing services we use include the online advertising program “Google Ads”. In the case of Google Ads, each Google Ads customer receives a different “conversion cookie”. Cookies can therefore not be tracked via the websites of Google Ads customers. The information collected with the help of the cookie is used to create conversion statistics for Google Ads customers who have opted for conversion tracking. Google Ads customers find out the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information with which users can be personally identified.

We may use the “Google Optimize” service. Google Optimize allows us to track the effects of various changes to a website (e.g. changes to input fields, design, etc.) as part of so-called “A/B testing”. Cookies are stored on users’ devices for these test purposes. Only pseudonymous user data is processed.

We can also use the “Google Tag Manager” to integrate and manage the Google analysis and marketing services on our website.

Further information on the use of data for marketing purposes by Google can be found on the overview page: https://www.google.com/policies/technologies/ads, Google’s privacy policy is available at https://www.google.com/policies/privacy.

If you wish to object to interest-based advertising by Google marketing services, you can use the setting and opt-out options provided by Google: http://www.google.com/ads/preferences.

11. Microsoft advertising

We use the marketing services of Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA, (hereinafter referred to as “Microsoft Advertising”) to place and analyze the success of advertisements within the “Bing” platform.

The legal basis for processing is Art. 6 para. 1 p. 1 lit. a GDPR. Processing takes place on the basis of consent. Data subjects can revoke their consent at any time, e.g. by contacting us using the contact details provided in our privacy policy. The revocation does not affect the legality of the processing until the revocation.

Microsoft sets a cookie on the user’s device and enables an analysis of the use of our online offer by the user, provided that the user has reached our online offer via an advertisement from Microsoft Advertising. In this way, Microsoft and we can recognize that someone has clicked on an ad, has been redirected to our website and has reached a previously determined target page. A pseudonymous usage profile of individual users can be created. We ourselves only learn the total number of users who clicked on a Bing ad and were then redirected to the conversion page. No personal information about the identity of the user is disclosed.

If you do not wish to participate in Microsoft Advertising’s tracking process, you can also deactivate the setting of a cookie required for this via your browser settings or use Microsoft’s opt-out page.

Further information on data protection and the cookies used by Microsoft Advertising can be found in Microsoft’s privacy policy: https://privacy.microsoft.com/en-us/privacystatement.

12. Facebook marketing services (including Facebook Pixel and Custom Audiences)

Within our online offer, we use the so-called “Facebook pixel” of the social network Facebook, which is operated by Facebook Inc, 1 Hacker Way, Menlo Park, CA 94025, USA, or if you are resident in the EU, Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (“Facebook”), to analyze and optimize the economic operation of our online offer.

The legal basis for processing is Art. 6 para. 1 p. 1 lit. a GDPR. Processing takes place on the basis of consent. Data subjects can revoke their consent at any time, e.g. by contacting us using the contact details provided in our privacy policy. The revocation does not affect the legality of the processing until the revocation.

Facebook guarantees compliance with the EU level of data protection on the basis of the standard contractual clauses.

With the help of the Facebook pixel, it is possible for Facebook to determine the visitors of our online offer as a target group for the display of ads (so-called “Facebook ads”). Accordingly, we use the Facebook pixel to display the Facebook ads placed by us only to those Facebook users who have also shown an interest in our online offering or who have certain characteristics (e.g. interests in certain topics or products determined on the basis of the websites visited) that we transmit to Facebook (so-called “Custom Audiences”). With the help of the Facebook pixel, we also want to ensure that our Facebook ads correspond to the potential interest of users and are not annoying. With the help of the Facebook pixel, we can also track the effectiveness of Facebook ads for statistical and market research purposes by seeing whether users were redirected to our website after clicking on a Facebook ad (so-called “conversion”).

The Facebook pixel is integrated directly by Facebook when you visit our website and can store a so-called cookie, i.e. a small file, on your device. If you subsequently log in to Facebook or visit Facebook while logged in, your visit to our online offering will be noted in your profile. The data collected about you is anonymous to us and does not allow us to draw any conclusions about the identity of the user. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and can be used by Facebook and for its own market research and advertising purposes. If we transmit data to Facebook for comparison purposes, this data is encrypted locally in the browser and only then sent to Facebook via a secure https connection. This is done for the sole purpose of creating a comparison with the data that is also encrypted by Facebook.

The processing of data by Facebook takes place within the framework of Facebook’s Data Usage Policy. Accordingly, general information on the display of Facebook Ads, in the Facebook Data Usage Policy: https://www.facebook.com/policy.php. Specific information and details about the Facebook pixel and how it works can be found in the Facebook help section: https://www.facebook.com/business/help/651294705016616.

You can object to the collection by the Facebook pixel and use of your data to display Facebook ads. To set which types of advertisements are displayed to you within Facebook, you can go to the page set up by Facebook and follow the instructions on the settings for usage-based advertising: https://www.facebook.com/settings?tab=ads. The settings are platform-independent, i.e. they are adopted for all devices, such as desktop computers or mobile devices.

13. Social media buttons and links

The links/buttons to social networks and platforms (hereinafter referred to as “social media”) used within our online offering do not establish direct contact between social networks and users. Their function corresponds to that of a regular online link.

14. Social media

Data processing by social networks: We maintain publicly accessible profiles in social networks. The individual social networks we use are listed below.
Social networks such as Facebook, X (formerly Twitter) etc. can generally analyze your user behavior comprehensively when you visit their website or a website with integrated social media content (e.g. like buttons or advertising banners). Visiting our social media presences triggers numerous data protection-relevant processing operations. In detail:
If you are logged into your social media account and visit our social media presence, the operator of the social media portal can assign this visit to your user account. However, your personal data may also be collected if you are not logged in or do not have an account with the respective social media portal. In this case, this data collection takes place, for example, via cookies that are stored on your end device or by recording your IP address. With the help of the data collected in this way, the operators of the social media portals can create user profiles in which your preferences and interests are stored. In this way, interest-based advertising can be displayed to you inside and outside the respective social media presence. If you have an account with the respective social network, the interest-based advertising can be displayed on all devices on which you are logged in or were logged in. Please also note that we cannot track all processing operations on the social media portals. Depending on the provider, further processing operations may therefore be carried out by the operators of the social media portals. For details, please refer to the terms of use and data protection provisions of the respective social media portals.

Legal basis: Our social media presence is intended to ensure the broadest possible presence on the Internet. This is a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR. The analysis processes initiated by the social networks may be based on different legal bases, which must be specified by the operators of the social networks (e.g. consent within the meaning of Art. 6 para. 1 lit. a GDPR). Controller and assertion of rights: If you visit one of our social media sites (e.g. Facebook), we are jointly responsible with the operator of the social media platform for the data processing operations triggered during this visit. You can exercise your rights (information, rectification, erasure, restriction of processing, data portability and complaint) both vis-à-vis the data controller and the data processor. us as well as towards the operator of the respective social media portal (e.g. Facebook). Please note that, despite the joint responsibility with the social media portal operators, we do not have full influence on the data processing procedures of the social media portals. Our options depend largely on the company policy of the respective provider.

Facebook: We have a profile on Facebook. The provider of this service is Facebook Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. According to Facebook, the data collected is also transferred to the USA and other third countries. We have concluded an agreement with Facebook on joint processing (Controller Addendum). This agreement specifies which data processing operations we or Facebook are responsible for when you visit our Facebook page. You can view this agreement at the following link: https://www.facebook.com/legal/terms/page_controller_addendum.
You can adjust your advertising settings yourself in your user account. Click on the following link and log in: https://www.facebook.com/settings?tab=ads.
Details can be found in Facebook’s privacy policy: https://www.facebook.com/about/privacy/.

Instagram: We have a profile on Instagram. The provider is Instagram Inc, 1601 Willow Road, Menlo Park, CA, 94025, USA. Details on how they handle your personal data can be found in Instagram’s privacy policy: https://help.instagram.com/519522125107875.

XING: We have a profile on XING. The provider is New Work SE, Dammtorstraße 30, 20354 Hamburg, Germany. Details on how they handle your personal data can be found in XING’s privacy policy: https://privacy.xing.com/de/datenschutzerklaerung.

LinkedIn: We have a profile on LinkedIn. The provider is LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland. LinkedIn uses advertising cookies.
If you wish to deactivate LinkedIn advertising cookies, please use the following link: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.
Details on how they handle your personal data can be found in LinkedIn’s privacy policy: https://www.linkedin.com/legal/privacy-policy.

We maintain a profile on Kununu. The operator is XING kununu Prescreen GmbH, Schottenring 2-6, A – 1010 Vienna. The privacy policy is available at https://privacy.xing.com/de/datenschutzerklaerung.

15. Newsletter and contact

In the following information, we will inform you about the content of our newsletter and other types of business emails and electronic mail (“newsletter” for short) as well as the registration, dispatch and statistical evaluation procedure and the registration, dispatch and evaluation procedure as well as your rights of objection. By subscribing to our newsletter, you agree to receive it and to the procedures described. The legal basis for your consent is Art. 6 para. 1 lit. a, Art. 7 GDPR and § 7 para. 2 No. 3 UWG.

Content of the newsletter: We send newsletters, e-mails and other electronic notifications with advertising information (hereinafter “newsletter”) only with the consent of the recipient or legal permission. If the contents of the newsletter are specifically described when registering for the newsletter, they are decisive for the user’s consent. In addition, our newsletters contain information about the various services of BAMAC Group GmbH (e.g. consulting services, training courses, presentations, events) and information about current job vacancies.

Double opt-in and logging: Registration for our newsletter takes place in a so-called double opt-in procedure. This means that you will receive an e-mail after registration asking you to confirm your registration. This confirmation is necessary so that no one can log in with other people’s e-mail addresses. Subscriptions to the newsletter are logged in order to be able to prove the registration process in accordance with legal requirements. This includes storing the time of registration and confirmation as well as the IP address.

Registration data: To subscribe to the newsletter, simply enter your e-mail address and your first and last name. We also ask you to provide a salutation for the purpose of addressing you in the newsletter.

Statistical survey and analyses – The newsletters contain a so-called “web-beacon”, i.e. a pixel-sized file that is retrieved from our server when the newsletter is opened. As part of this retrieval, technical information, such as information about the browser and your system, as well as your IP address and time of retrieval are collected. This information is used for the technical improvement of the services based on the technical data or the target groups and their reading behavior based on their retrieval locations (which can be determined with the help of the IP address) or the access times. The statistical surveys also include determining whether the newsletters are opened, when they are opened and which links are clicked. For technical reasons, this information can be assigned to individual newsletter recipients. However, it is not our intention to monitor individual users. The evaluations serve us much more to recognize the reading habits of our users and to adapt our content to them or to send different content according to the interests of our users.

The newsletter is sent on the basis of the consent of the recipients in accordance with. Art. 6 para. 1 lit. a, Art. 7 GDPR and § 7 para. 2 No. 3 UWG. The statistical surveys and analyses are carried out on the basis of our legitimate interests in accordance with. Art. 6 para. 1 lit. f GDPR. We are interested in using a user-friendly and secure newsletter system that serves both our business interests and the expectations of users. The registration procedure is logged acc. Art. 6 para. 1 lit. c. GDPR due to the legal obligation to prove the consent of the newsletter recipients in accordance with § 7 para. 2 No. 3 UWG and acc. Art. 7 para. 1 GDPR. In addition, for reasons of legal certainty, we ask newsletter recipients to consent to the aforementioned analyses and the logging of their registration.

Cancellation/revocation – You can cancel the receipt of our newsletter at any time, i.e. revoke your consent. Your consent to the statistical analyses will expire at the same time. A separate revocation of the statistical evaluation is unfortunately not possible. You will find a link to unsubscribe from the newsletter at the end of each newsletter. If you have canceled the newsletter, the cancellation and the time of cancellation will be logged.

16 LinkedIn Insight Tag and Conversion Tracking

We use the LinkedIn Insight Tag for this website. The LinkedIn Insight Tag creates a LinkedIn “browser cookie”, which collects the following data: IP address, timestamp, page activity, demographic data from LinkedIn if the user is an active LinkedIn member.

This data is anonymized within seven days and the anonymized data is deleted within 90 days.

LinkedIn does not share any personal data with BAMAC Group GmbH, but provides anonymized reports on website audience and ad performance.

BAMAC Group GmbH processes your data to evaluate campaigns and collect information about website visitors who may have reached us via our campaigns on LinkedIn.

LinkedIn also offers the option of retargeting via the Insight Tag. For this purpose, the LinkedIn Insight tag is integrated on the BAMAC Group GmbH website, which establishes a connection to the LinkedIn server if you visit this website and are logged into your LinkedIn account at the same time. BAMAC Group GmbH can use this data to display targeted advertising outside its website without identifying you as a website visitor.

The legal basis for processing is your consent (Art. 6 para. 1 sentence 1 lit. a GDPR). Data subjects can revoke their consent at any time with effect for the future, e.g. by contacting us using the contact details provided in our privacy policy.

We store your data as long as we need it for the respective purpose (campaign evaluation), or you have not objected to the storage of your data or revoked your consent. The collected data is encrypted. Further information can be found here. Here you can find the LinkedIn privacy policy and the LinkedIn opt-out.

17. Integration of third-party services and content

We use content or service offers from third-party providers within our online offer in order to integrate their content and services, such as videos or fonts (hereinafter uniformly referred to as “content”). This always presupposes that the third-party providers of this content are aware of the IP address of the user, as they would not be able to send the content to their browser without the IP address. The IP address is therefore required to display this content. We endeavor to only use content whose respective providers only use the IP address to deliver the content. Third-party providers may also use so-called pixel tags (invisible graphics, also known as “web beacons”) for statistical or marketing purposes. Pixel tags can be used to analyze information such as visitor traffic on the pages of this website. The pseudonymous information may also be stored in cookies on the user’s device and may contain, among other things, technical information about the browser and operating system, referring websites, time of visit and other information about the use of our online offer, as well as being linked to such information from other sources.

The following presentation provides an overview of third-party providers and their content, together with links to their data protection declarations, which contain further information on the processing of data and, in some cases already mentioned here, options for objection (so-called opt-out):

External fonts from Google Ireland Limited, https://www.google.com/fonts (“Google Fonts”). We have downloaded the fonts from Google and have them retrieved from our server. In this context, we only process the IP address of the website visitor on our server. A transfer to Google does not take place. The legal basis for processing is our legitimate interest within the meaning of Art. 6 para. 1 lit. f. DSGVO, to optimize the economic operation of our online offer.

External fonts from the provider Adobe Systems Software Ireland Limited, 4-6 Riverwalk, Citywest Business Campus, Saggart Dublin 24th, Saggart, Dublin, D24dcw0, Ireland. The provider processes meta/communication data (e.g. device information, IP addresses) in the USA. The legal basis for processing is Art. 6 para. 1 p. 1 lit. a GDPR. Processing takes place on the basis of consent. Data subjects can revoke their consent at any time with effect for the future, e.g. by contacting us using the contact details provided in our privacy policy. The revocation does not affect the legality of the processing until the revocation.

18. Data protection information for applicants

We are pleased that you are applying or have applied for a position in our company. Below we inform you about the processing of your personal data as part of the application process.

Data collection
In the course of your application, we will process the application data listed below:

• First name, last name
• Telephone number (private or mobile)
• E-mail address
• Application documents (cover letter, CV, references, certificates, etc.)

Purpose of data collection and legal basis
We process the data that you have sent us in connection with your application in order to fill vacancies within our company. Your data will only be forwarded to the persons and departments responsible for the application process. Your application data will not be used for any other purpose or passed on to third parties.

The application data may be processed for statistical purposes (e.g. reporting). It is not possible to draw conclusions about individual persons.

According to Section 26 BDSG-new, the processing of personal data required in connection with the decision to establish an employment relationship is permitted. Should the data be required for legal prosecution after completion of the application process, data processing may be carried out in accordance with Art. 6 GDPR, in particular to safeguard legitimate interests in accordance with Art. 6 para. 1 lit. f) GDPR. Our interest then consists, for example, in the assertion of or defense against claims.

Finally, we process your data for further application procedures if you have given us your consent to do so. In this case, the legal basis is Art. 6 para. 1 p. 1 lit. a GDPR.

Retention period of applicant data
Your application data will be deleted six months after completion of the application process. This does not apply if statutory provisions prevent deletion, if further storage is necessary for the purpose of providing evidence or if you have consented to longer storage.

Storage for future vacancies
If you agree to the storage of your application data beyond the current vacancy, we will continue to store your application data for future vacancies. In this case, we will delete your data after 24 months.

Place of data processing
Your data will be processed in the Federal Republic of Germany and in a member state of the European Union (EU).

Cookies on the job portal server
As part of the applicant management function in HRworks, three essential cookies are set on the job portal server when the function is used.

The “HrwJobApplicationmanagementSession” cookie represents the session of the person currently on the job portal. This is necessary for operation, as the users of the session can be distinguished accordingly.

In addition, there are two AWS cookies (“AWSALB” and “AWSALBCORS”), which are required on the one hand to assign any information to the correct instance of the server. They are also necessary for uploading the application documents so that this process can be guaranteed to run smoothly for applicants.

Analysis and advertising services
We use the following analysis services to track your behavior on our job portal and improve our service.

Google Analytics
We use Google Analytics. Further information on the use of Google Analytics can be found above under 9.

19. Rights of the users

Users have the right, upon request and free of charge, to receive information about the personal data that we have stored about them.
In addition, users have the right to rectification of incorrect data, restriction of processing and erasure of their personal data, if applicable, to assert their rights to data portability and, in the event of the assumption of unlawful data processing, to lodge a complaint with the competent supervisory authority (Der Landesbeauftragte für den Datenschutz Baden-Württemberg, Königstraße 10a, 70173 Stuttgart).

Users can also revoke their consent, in principle with effect for the future.

20. Deletion of data

The data stored by us will be deleted as soon as it is no longer required for its intended purpose and the deletion does not conflict with any statutory retention obligations. If the user’s data is not deleted because it is required for other and legally permissible purposes, its processing will be restricted. This means that the data is blocked and not processed for other purposes. This applies, for example, to user data that must be retained for commercial or tax law reasons.

According to legal requirements, the data is stored for 6 years in accordance with § 257 para. 1 HGB (trading books, inventories, opening balance sheets, annual financial statements, commercial letters, accounting vouchers, etc.) and for 10 years in accordance with § 147 para. 1 AO (books, records, management reports, accounting documents, commercial and business letters, documents relevant for taxation, etc.).

21 Right of objection

Users can object to the future processing of their personal data in accordance with the legal requirements at any time. The objection may be made in particular against processing for direct marketing purposes.

22. Changes to the privacy policy

We reserve the right to amend the data protection declaration in order to adapt it to changed legal situations or in the event of changes to the service and data processing. However, this only applies with regard to declarations on data processing. If user consent is required or components of the privacy policy contain provisions of the contractual relationship with the users, the changes will only be made with the consent of the users.

Users are requested to inform themselves regularly about the content of the privacy policy.